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Quick diagnostics

Test the live redirect:
  1. Open an incognito browser window
  2. Visit the “Redirect from” URL (the active page)
  3. Check if you’re redirected to the destination URL
If not redirecting, continue troubleshooting below.

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Common causes

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1. App embed not activated

Most common issue: Live redirects require the Redirect Pro app embed to be turned on. This is the same embed used for broken link tracking and redirect rules. Check:
  1. Shopify admin → Online Store → Themes
  2. Click Edit theme on your live theme
  3. Click App embeds icon in the left sidebar menu
  4. Find Redirect Pro
  5. Ensure toggle is ON
  6. Click Save

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2. Usage quota reached

Issue: If you’ve hit your monthly tracked visits limit, live redirects pause along with redirect rules and broken link tracking. Check: Settings shows quota usage (e.g., “500 / 500 tracked visits”). Fix:

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3. URL has a typo or doesn’t match

Issue: The “Redirect from” URL on the live redirect doesn’t exactly match the page URL you’re testing. Common mistakes:
  • Typo in the URL path
  • Missing or extra trailing slash
  • Wrong query parameters
Fix: Go to the Live redirects tab on the URL Redirects page and verify the “Redirect from” URL exactly matches the page you’re testing.

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4. Browser caching

Issue: Your browser may be caching a previous version of the page without the redirect. Check: Test in incognito mode or with a different browser or device. Fix: Clear your browser cache or use incognito to verify the live redirect is working.

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Understanding live redirect behavior

Live redirects are JavaScript-based:
  • Run in the visitor’s browser (not server-side)
  • Only work on active pages (not 404 error pages)
  • May show a brief flash of the original page before redirecting
  • Provide no SEO benefits (use 301 redirects for SEO)
The brief flash of the original page before redirecting is normal behavior. This happens because the page must load before the JavaScript redirect can execute.

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Still not working?

Get help: Contact support with:
  • Your myshopify.com URL
  • The “Redirect from” URL of the live redirect
  • The “Redirect to” URL